In the lawn and garden category, Honda is famous for their petrol products. With a limited battery range at high price point, they hadn’t kept pace with the shift towards battery powered products. However, Honda’s newest battery range promised to be lean on price and heavy on performance.
When it comes to battery performance, there’s one thing on everyone’s mind: power. And Honda’s new battery range isn’t just powerful, it’s a force for nature. This campaign shows Honda’s new battery range as a superpower, letting you control anything in your backyard.